Process diagrams
Process diagrams are often built by and for engineers; to a wider audience, they can appear confusing or over-detailed with multiple over-lapping connections.
I built a style to simplify these complicated diagrams, so they could be understood by all audiences. These could then be used in brochures, flyers, in animations and at trade shows as informative wall decoration.
In Illustrator, I created all the components needed in the diagram and then laid out each diagram to show where products could be inserted into the process. These diagrams were used in brochures, wall artwork for exhibition stands and in product animations.
Process diagrams
Staff at Watson-Marlow needed diagrams for presentations during training and sales pitches.
I redesigned process diagrams created by engineers to fit their pitch decks, allowing them to highlight relevant sections without clutter.
Application cards
Sales staff at Watson-Marlow needed quick reference material to assist customers in multiple sectors.
My role was to create easy-to-digest A5 booklets which would assist the sales team. The process diagrams were perfect additions to this project, giving the sales team a clear road map of where their products fit in complicated processes.